DIGITAL & E-COMMERCE MANAGER

My daily and monthly activity is to manage digital marketing strategies and e-commerce operations across multiple beauty brands. Here are more complete details about what I did:

- Develop and execute digital marketing strategies to enhance online visibility, sales, and brand consistency.
- Manage digital advertising campaigns (Google Ads, Meta Ads, TikTok Ads), including budget allocation & optimization.
- Create digital content strategies to increase customer interaction and engagement.
- Collect, analyze, and report sales performance, customer behavior, and campaign effectiveness for actionable insights.
- Implement innovations and best practices aligned with the latest digital marketing trends.
- Oversee daily e-commerce operations: product updates, stock management, and performance monitoring.
- Optimize website UI/UX, Layout, and Checkout flow to drive conversions.
- Manage marketplace campaigns (Shopee, TikTok Shop, Tokopedia, etc.) to maximize visibility and sales.
- Collaborate with Marketing, IT, Logistics, and external partners to ensure smooth execution.
- Build and maintain strong relationships with e-commerce partners, vendors, and third parties.

Brands handled: &honey, Janssen Cosmetics, Naturica, Farmstay, Decaar, Beauty World Retail, Soderta, Kairos, etc.

www.beautyworld.co.id

DIGITAL MARKETING ASSISTANT MANAGER

My main responsibility is to execute performance marketing strategies across various digital channels for multiple brands, and here are more complete details about what I did :

- Execute performance marketing across various digital channels for multiple brands. mostly for the backbone brands.
- Focus on driving targeted Traffic, Increasing ROAS, Optimizing CPAS, and enhancing Brand recognition.
- Analyze and report on the performance of all digital marketing campaigns.
- Optimize user funnels through A/B testing.
- Collaborate with the E-Commerce, Content, and Brand Marketing teams to deliver integrated campaigns for exceptional results.

Brands handled: URBAN REPUBLIC, GARMIN, DJI, APPLE, MARSHALL, IT. (Immersive Tech), LOOPS & etc

www.eraspace.com/urbanrepublic

WEBSITE & DIGITAL MANAGER

Responsible for managing digital marketing activities for Enasis Group subsidiaries focused on Medical Devices, Laboratory Equipment, and Logistics & Freight Forwarding: PT Cipta Medika Indonesia (Medical Devices), PT Maja Bintang Indonesia (Laboratory Equipment), and PT Translog Bumi Indonesia (Logistics Forwarder).

Key responsibilities:
- Managed website creation, maintenance, and SEO optimization for product and category pages, including routine website backups
- Organized and optimized online product displays for medical devices and laboratory equipment
- Planned, created, and scheduled content across digital channels such as Facebook, Instagram, and LinkedIn
- Executed email marketing campaigns using MTarget, Mailchimp, and HubSpot to support lead generation
- Supported and coordinated corporate and industry events including Laboratory Expos, Hospital Expos, and Job Fairs

www.enasis-indonesia.com

WEB DEVELOPER & DIGITAL MARKETING

At Halo Robotics, I work as a Web Developer to build the company's main website and various websites to support the company's business. I work with various well-known brands. Has additional duties To organize Digital Marketing activities such as :

- Organize and schedule Company Social Media Content to present marketing interactions for company campaigns or seasonal promotions
- Handle advertising activities through platforms such as Meta Ads and Google Ads.
- Perform lead management from the Email Database with various platforms such as Hubspot, Klaviyo, and others.

Brands handled: DJI Enterprise & Agricultures, MiniDrones, Sphero by Disney, FLIR, etc

www.halorobotics.com

WEB DEVELOPER

At Berry Pay Indonesia (PT Berrypay Technology), a digital financial services application company, I worked as a Junior Web Developer with a primary focus on backend development, while also supporting frontend implementation.

Key responsibilities:
- Monitored and maintained the running system to ensure platform stability and performance
- Developed and maintained backend functionalities for the main Berry Pay website
- Supported frontend view development as needed for website features and updates
- Built and assisted in developing an e-commerce website using Magento
- Collaborated with internal teams to support technical requirements for digital products

www.berrypay.com

MARKETING SUPPORT & ORDER FULFILLMENT

My first job was as Marketing Support & E-commerce Operations at Gramedia (www.gramedia.com, previously www.gramediaonline.com), the largest online bookstore in Indonesia, where I supported both marketing and operational activities for the company’s e-commerce platform.

Key responsibilities:
- Supported and organized online and offline marketing events
- Actively engaged in offline events to drive customers to purchase through Gramedia’s online platform during the event
- Coordinated and executed promotional activities across various social media channels
- Assisted in campaign execution to increase online traffic and conversion
- Managed end-to-end e-commerce order fulfillment processes, from order receipt to coordination with delivery vendors and courier partners

www.gramedia.com

COMPUTER SCIENCE

Starting a higher education in 2014 and focused on Computer Science with a strong emphasis on Web Development. Developed skills in building and implementing web-based applications during academic studies. Graduated on time in 2018.

PDDikti Data 

DIGITAL MARKETING

Handling digital marketing for Arlisa Clinic across five branches: Meta Ads, Email Marketing, Social Media, and Google My Business, along with website development and management to support the clinic’s online presence.

@arlisaclinic.bogor

@arlisaclinic.cibinong

@arlsiaclinic.pondokgede

@arlisaclinic.jatisampurna

@arlisaclinic.kelapadua

arlisaclinic.com

FOUNDER

Musicoloid is the first Independent Digital Records Label and Music Media in Indonesia that is integrated with various services. It promotes and enriches the variety in the Indonesian Music industry.

musicoloid.com